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Yahoo! Launching Digital Magazines, Starting With Food (Adweek)
Yahoo! is getting into the magazine business. During a keynote presentation at the Consumer Electronics Show (CES), CEO Marissa Mayer announced several new products, including a planned line of digital magazines, starting with Yahoo! Food. A similar product is in the work for Yahoo! Tech, which is being helmed by former New York Times columnist David Pogue. Mayer also used her CES keynote to unveil Yahoo! News Digest, a twice daily mobile news product that aggregates and synthesizes news from across the Web. USA Today The ventures represent the latest manifestation of Mayer’s emphasis on creating original material as a key part of her effort to turn around the fortunes of the tech company. The Verge When the news-summarizing startup Summly shut down last March, it was easy to imagine the company had simply been swallowed by the Yahoo! machine. Like so many founders before him, Nick D’Aloisio had sold his company to Yahoo! only to see it shuttered soon after. Its core technology was absorbed into Yahoo!’s news app less than a month later, used to summarize the day’s events. That was the last we heard from D’Aloisio, who sold Summly to Yahoo! for a reported $30 million at the age of 17 — until Tuesday. NY Observer / BetaBeat A buzz balloon about Yahoo!’s CES appearance and new product unveiling has been building and building, and now it’s popped, raining tiny chunks of news stories (“atoms”) on the heads of tech journalists everywhere. It’s not a disappointment, provided you were searching for yet another way to consume news in 2014. Ad Age / Digital Over the past year, Yahoo! has re-launched email, the homepage and Flickr. Now it’s time for a new look for its old ad business. Yahoo! is doing away with two of its highest profile ad-tech products — Right Media and Genome — and unveiling a new one, Yahoo! Advertising.
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